Hey Divi Den family,
it’s been a while since I have written a blog post. Hope everyone is well wherever you are in the world!
The story behind Freddie
I am super excited about this weeks’ update. I really enjoyed designing these buttons. Keep reading to find out why I chose Freddie and what it means to me personally.
I want to give a shout out to Rustam. He did such a good job of coding them :). It really feels like every product we make is getting better and smoother.
See the 50 x Divi buttons in the Freddie Collection
It all started in Cape Town (the mother city)
One of the first companies I worked for was Bandwidth in Cape Town. I was 24 at the time.
My boss, Marc Caplan, was a true creative. He had a strong TV/Video background. In the design studio, we had 4 TV screens on the wall with MTV and showreels looping all day long. I remember one day, Marc suddenly looked up at the screen (it was a Queen music video playing) and he casually said – ‘I made that music video’. As you can imagine, my jaw dropped to the ground.
Turns out he made music videos for Queen, the Cure, Tears for Fears, Pointer Sisters, Blondie, the Pretenders, the Police, Status Quo, Gary Numan, the Eurythmics to name but a few.
How I learned to animate
Marc taught me about motion. How to time things right. He was obsessed with timing and made me redo animations to get a split second right. Back in those days, we used a lot of Flash. I think you can tell from my designs that I come from a Flash background. LOL. It was all HTML and Flash those days.
At Bandwidth, I specialised in web and sadly missed out on the broadcast stuff. While I worked there, they did the rebrand on BTV (Botswana’s main TV station) and most of the team went over for the filming. I was doing 99% web at the time and I didn’t get to go. But I certainly got caught up in the excitement of the projects.
Do you remember MNET?
To our Saffa (South African) member’s, Marc did the original MNet, Super Sport and KTV branding. Pretty cool as I grew up watching these channels. And internationally he worked with big brands like BBC1 and Sky News. He had a truly awesome creative career.
Marc tragically died in a car accident. But surprisingly the Bandwidth website, which I designed and built 17 years ago, is still up today http://bandwidth.co.za/.
How old can you go?
I checked the Wayback machine for the archived version of the website and it looks like I built this site in 2003! That is 16 years ago. OMG, I don’t think there are many people who still have a website up after so many years. Untouched and exactly as I made it.
I did spot some bugs but there is no way I can fix it now! If you have the flash player, you can even see my old flash animations. I’m not sure why Pete (his partner) keeps it alive but I think it’s kind of sweet.
As you can see it was designed so no scrolling was needed. For some reason in South Africa, back in the day, we were obsessed with no scrolling! We only had a tiny window to work in. Take a look to experience what it was like.
Designed for 800 x 600 screens – classic. http://www.bandwidth.co.za/
Not only did my time at Bandwidth give me a solid design base, but my colleague at Bandwidth Lee, introduced me to Christiaan at a party. We just had our 16 year anniversary.
What is your oldest website still alive today?
Share in the comments below – I would love to hear about it.
That’s it! and wherever you are Marc, this one’s for you 🙂
Cool story I was born and raised in South Africa. Nice little reminder, about MNET, K-TV etc. Nice back story from Kyra as always
Yes cool. MNet was awesome when it came out. No more tuning into the radio to get the english original soundtrack:)
Awesome stuff. Please advise if we can touch base, since we are also based in Cape Town and we would love to partner with you.
Hit reply on the latest email and we can talk there 🙂
Hi Winston and Kyra
Also based in Cape Town, Somerset West. Always thought you and Christiaan had some South African connection. Queen Rocks!
Love to chat to you Winston, if you wish! Assume your details are on your website. Interesting, on my fathers side we have Beneke family from Parrow/Belville
Hey Guys – I know it’s short notice but there is a Divi Meetup tonight https://www.meetup.com/Divi-Cape-Town/. We are going
Yes we are just a bunch of crazy Saffa’s! Although our company is based in Berlin we are all from all over the world! We have Ukrainian, Armenian, German, South African and Serbian on the team 🙂
Great reminder and nice web with 16 years old. Congratulations
Awesome Kyra …… nothing but amazing!!! Thanks
Love me some Freddie, yes …!
Thanks Rob! Lots more coming 🙂
Oooh, I’m hooked already!
It’s super hard to come up with original buttons. One must look no further than the 3-4 most popular add-on packages for WP Bakery….which are a sea of sameness in terms of button design options. It’s an achievement to come up with 5 buttons that are both beautiful and functional (keyword). 50 is remarkable. Good Job Kyra
Amazing for sure. Is it possible to change to text or will it be in the future?
Great work! 🙂
Yes 100% customizable:)